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Show Me the Money: Writing Business and Economic Stories for Mass Communication - Couverture rigide

Roush, Chris

 
9780805849547: Show Me the Money: Writing Business and Economic Stories for Mass Communication
Couverture rigide
ISBN 10 : 0805849548 ISBN 13 : 9780805849547
Editeur : Lawrence Erlbaum Associates Inc, 2004

Synopsis

Show Me the Money is a business reporting textbook offering hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his own business journalism background to explain how to cover businesses and industries, and where to find sources of information for stories. He includes examples of business stories demonstrating how reporters take financial information and turn it into relevant facts that explain a topic to readers. With numerous examples of documents and stories in the text, it is an essential guide for doing business journalism.

This definitive business journalism text:
*provides real-world examples of business articles;
*presents complex topics in a form easy to read and understand;
*offers examples of where to find news stories in SEC filings ;
*discusses, in full-length chapters, how to write stories on mergers and acquisitions, as well as bankruptcy court filings;
*gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements, dissected so reporters at all levels of experience can understand them;
*provides tips on finding sources, such as corporate investors and hard-to-find corporate documents; and
*gives a comprehensive listing of Web sites for business journalists to use.

Show Me the Money is essential for graduate and undergraduate students with an interest in business journalism, and will also serve professional reporters and editors new to the field of business journalism or needing a refresher. In addition, it will be of value to public relations students and professionals, particularly those who are in the corporate communications field.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Show Me the Money is a business reporting textbook offering hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his own business journalism background to explain how to cover businesses and industries, and where to find sources of information for stories. He includes examples of business stories demonstrating how reporters take financial information and turn it into relevant facts that explain a topic to readers. With numerous examples of documents and stories in the text, it is an essential guide for doing business journalism.

This definitive business journalism text:
*provides real-world examples of business articles;
*presents complex topics in a form easy to read and understand;
*offers examples of where to find news stories in SEC filings ;
*discusses, in full-length chapters, how to write stories on mergers and acquisitions, as well as bankruptcy court filings;
*gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements, dissected so reporters at all levels of experience can understand them;
*provides tips on finding sources, such as corporate investors and hard-to-find corporate documents; and
*gives a comprehensive listing of Web sites for business journalists to use.

Show Me the Money is essential for graduate and undergraduate students with an interest in business journalism, and will also serve professional reporters and editors new to the field of business journalism or needing a refresher. In addition, it will be of value to public relations students and professionals, particularly those who are in the corporate communications field.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Lawrence Erlbaum Associates Inc
Date d'édition
2004
Langue
anglais
ISBN 10 
0805849548
ISBN 13 
9780805849547
Reliure
Relié
Nombre de pages
456
Coordonnées du fabricant
non disponible
Personne responsable
non disponible