Codes of Ethics - Couverture souple

Black, Jay

Couverture souple

ISBN 10 : 080589621X ISBN 13 : 9780805896213

Editeur : Routledge, 2002

Synopsis

Revisiting the topic of ethics codes in the media, this special issue begins by tracing the first 50 years of code writing and code enforcement experiences of the Public Relations Society of America (PRSA). The second article shows how the 2000 Member Code of Ethics assumes professional standing for PRSA members, emphasizes public relations' advocacy role, and stresses education rather than enforcement as the key to improving industry standards. Next, this special issue traces the evolution of the Israel Broadcasting Authority's (IBA) code of ethics through five permutations between 1972 and 1998 and analyzes how journalistic codes of ethics in the United States wrestle with the matter of leaks. The Cases and Commentaries section explores the ethical ramifications of a public relations practitioner's decision about presenting a false front group of grassroots image as a part of a public relations campaign. Finally, two book reviews stimulate further thought about entertainment media ethics and ethics in cyberspace.

A propos du livre

À propos de l'auteur

Jay Black, Ralph D. Barney

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 080589621X
• ISBN 13: 9780805896213
• Reliure: Broché
• Nombre de pages: 106
• Coordonnées du fabricant: BOOKS etc..; cs@booksetc.co.uk; ; BOOKS etc.; Aldershot; Royaume-Uni
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Friedensallee 273; Hamburg; 22763; Allemagne