Through careful analysis of Jack Kerouac's On the Road, Omar Swartz argues that Kerouac's influence on American society is largely rhetorical. Kerouac's significance as a cultural icon can be best understood, Swartz asserts, in terms of traditional rhetorical practices and principles.
To Swartz, Kerouac is a rhetor who symbolically reconstructs his world and offers arguments and encouragements for others to follow. Swartz proposes that On the Road constitutes a "rhetorical vision," a reality-defining discourse suggesting alternative possibilities for growth and change. Swartz asserts that the reader of Kerouac's On theRoadbecomes capable of responding to the larger, confusing culture in a strategic manner. Kerouac's rhetorical vision of an alternative social and cultural reality contributes to the identity of localized cultures within the United States.
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Omar Swartz is the author of Conducting Socially Responsible Research: Critical Theory, Neo-Pragmatism, and Rhetorical Inquiry and The Rise of Rhetoric and Its Intersections with Modern Critical Thought.
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Etat : New. Through careful analysis of Jack Kerouac's "On the Road", Omar Swartz argues that Kerouac's influence on American society is largely rhetorical. Kerouac's significance as a cultural icon can best be understood, Swartz asserts, in terms of traditional rhetorical practices and principles. Num Pages: 144 pages. BIC Classification: 1KBB; 2ABM; CFG; DSBH; DSK; JFC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 10. Weight in Grams: 245. . 2000. Paperback. . . . . N° de réf. du vendeur V9780809323845
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