Styling Masculinity: Gender, Class, and Inequality in the Men's Grooming Industry - Couverture souple

Barber, Kristen

 
9780813565521: Styling Masculinity: Gender, Class, and Inequality in the Men's Grooming Industry
Couverture souple
ISBN 10 : 0813565529 ISBN 13 : 9780813565521
Editeur : Rutgers University Press, 2016

Synopsis

The twenty-first century has seen the emergence of a new style of man: the metrosexual. Overwhelmingly straight, white, and wealthy, these impeccably coiffed urban professionals spend big money on everything from facials to pedicures, all part of a multi-billion-dollar male grooming industry. Yet as this innovative study reveals, even as the industry encourages men to invest more in their appearance, it still relies on women to do much of the work. Styling Masculinity investigates how men's beauty salons have persuaded their clientele to regard them as masculine spaces. To answer this question, sociologist Kristen Barber goes inside Adonis and The Executive, two upscale men's salons in Southern California. Conducting detailed observations and extensive interviews with both customers and employees, she shows how female salon workers not only perform the physical labor of snipping, tweezing, waxing, and exfoliating, but also perform the emotional labor of pampering their clients and pumping up their masculine egos. Letting salon employees tell their own stories, Barber not only documents occasions when these workers are objectified and demeaned, but also explores how their jobs allow for creativity and confer a degree of professional dignity. In the process, she traces the vast network of economic and social relations that undergird the burgeoning male beauty industry.

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À propos de l?auteur

KRISTEN BARBER is an assistant professor of sociology and a faculty affiliate in the Women, Gender, and Sexuality Studies program at Southern Illinois University-Carbondale.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Rutgers University Press
Date d'édition
2016
Langue
anglais
ISBN 10 
0813565529
ISBN 13 
9780813565521
Reliure
Broché
Nombre de pages
256
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780813565606: Styling Masculinity: Gender, Class, and Inequality in the Men's Grooming Industry

Edition présentée

ISBN 10 :  081356560X ISBN 13 :  9780813565606
Editeur : Rutgers University Press, 2016
Couverture rigide