Articles liés à Building, Leading, and Managing Strategic Alliances:...

Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably With Partner Companies - Couverture rigide

Kuglin, Fred A; Hook, Jeff

 
9780814406830: Building, Leading, and Managing Strategic Alliances: How to Work Effectively and Profitably With Partner Companies

Synopsis

This work illustrates the different types of strategic alliances and how to structure them to achieve the goals of the component companies. It spells out the five different alliance types and determines which is right for your company and contains sample legal documents and agreements.

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