Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy - Couverture souple

Veloso, M.

 
9780814413043: Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy
Couverture souple
ISBN 10 : 0814413048 ISBN 13 : 9780814413043
Editeur : Amacom, 2009

Synopsis

When it comes to copy, what works in the brick - and mortar world does not necessarily grab Web consumers...and with new developments like social networks, blogs, and YouTube, the strategies that worked even a few years ago, are unlikely to grab people's attention today. Completely updated for the current online marketplace, "Web Copy That Sells" gives readers proven methods for achieving phenomenal success with their online sales and marketing efforts. Featuring updated strategies for communicating and selling in the continually evolving landscape of Web 2.0, the second edition unlocks the secret to turning today's online prospects into paying customers!

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À propos de l?auteur

Maria Veloso is Director of Web Copywriting University, a sought-after speaker on Internet marketing strategies, and the former Director of Creative Web Writing for Aesop Marketing Corporation.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Amacom
Date d'édition
2009
Langue
anglais
ISBN 10 
0814413048
ISBN 13 
9780814413043
Reliure
Broché
Numéro d'édition
2
Nombre de pages
336
Coordonnées du fabricant
non disponible
Personne responsable
non disponible