Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies - Couverture souple

Gilad, Benjamin

 
9780814432068: Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
Couverture souple
ISBN 10 : 0814432069 ISBN 13 : 9780814432068
Editeur : Amacom, 2003

Synopsis

With strong opinions and wry humor, world-recognized expert Benjamin Gilad reveals how to anticipate and react to early signs of trouble.

Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action.

Such systems let organizations manage risk more effectively and prevent "industry dissonance" -- when market realities outpace corporate strategies. Early Warning reveals how to:

  • Change strategy to meet new realities
  • Learn from the mistakes of others via the book’s eye-opening stories
  • Avoid common tactics like benchmarking and using consultants, which may do more harm than good
  • Tell executives what they need to know -- not what they want to hear

Each chapter ends with a Manager’s Checklist of key points, and the book includes numerous charts, tables, and tools.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Ben GILAD (Kfar Saba, Israel) is president of the Fuld-Gilad-Herring Academy of Competitive Intelligence. He has trained the majority of CI managers at Fortune 500 companies. He has been interviewed by "The New York Times, BusinessWeek, The Wall Street Journal," and others.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Amacom
Date d'édition
2003
Langue
anglais
ISBN 10 
0814432069
ISBN 13 
9780814432068
Reliure
Broché
Nombre de pages
288
Coordonnées du fabricant
non disponible
Personne responsable
WordUnited GmbH
distribution@wordunited.com

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Autres éditions populaires du même titre

9780814407868: Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies

Edition présentée

ISBN 10 :  0814407862 ISBN 13 :  9780814407868
Editeur : Amacom, 2003
Couverture rigide