Competing on Value - Couverture rigide

Hanan, Mack; Karp, Peter

 
9780814450369: Competing on Value

Synopsis

Presents a new approach to selling that emphasizes not competing on the basis of the best price, but the highest value i.e. demonstrating to current and prospective customers that using your products or services will either cut their costs or improve their revenues. Distributed by Gale. Annotation

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.