Making Sense of Strategy - Couverture souple

Manning, Tony

 
9780814473610: Making Sense of Strategy

Synopsis

"Business strategy is not rocket science. It’s about using pertinent information to make smart decisions, and doing it fast enough to keep your business ahead of the curve. And while many companies have embraced the 24/7 business paradigm, their strategies come from the 9-to-5 era. Plain and simple, most strategic planning efforts fail because they can’t keep up with the evolving demands of the market. Standing apart from the piles of discarded management wisdom, Making Sense of Strategy provides real, practical insights and advice for 21st-century businesses. Top strategy consultant Tony Manning cuts through layer after layer of ""guru"" babble to bring the reader only the most genuinely valuable information: the questions that need to be asked, the principles that every organization and its people must adopt, and the tools that every company needs in order to develop their core business strategies and create profit. Manning’s refreshingly streamlined approach to strategy encompasses: * The value of shared ideas * The importance of creating and sustaining unique communities for your products or services * The link between a company’s values and those of its customers and shareholders * And why strategic management is ultimately a conversation, one that empowers its participants with a sense of purpose and ownership. A real-world, no-nonsense guide, Making Sense of Strategy is the key to turning plans into action -- fast!"

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À propos de l?auteur

Tony Manning (Morningside, South Africa) is the author of six management books and is an independent consultant on competitive strategy and change management. His personal website is www.tonymanning.com.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780814471562: Making Sense of Strategy

Edition présentée

ISBN 10 :  0814471560 ISBN 13 :  9780814471562
Editeur : Amacom, 2002
Couverture rigide