Sales Scripts That Sell! - Couverture souple

Gamble, Teri; Gamble, Michael

Couverture souple

ISBN 10 : 0814477674 ISBN 13 : 9780814477670

Editeur : Amacom, 1992

Synopsis

Effective salespeople know how to establish customer rapport, build trust and self-confidence, overcome resistance and objections and win sales. This reference guide, organized by selling activity, provides sales scripts to use on the phone or when meeting a prospect in person.

A propos du livre

Biographie de l'auteur

Teri Kwal Gamble and Michael W. Gamble both have their doctoral degrees in communication from New York University. Teri is a full professor of communication at the College of New Rochelle, and Michael is a full professor of communication at New York Institute of Technology in Manhattan. Both are award-winning teachers and have conducted seminars and short courses for numerous business and professional organizations across the United Sates. They are co-authors of several books including Public Speaking in the Age of Diversity, Contacts, Literature Alive and Sales Scripts that Sell. In recent years they have been actively involved in teaching communication skills to sales and marketing representatives for a number of corporations. In addition to the basic communication course, Teri and Michael have a wide interest in communication studies and have developed and taught a variety of graduate and undergraduate courses including gender and communication, leadership and team building, conflict management and negotiation, public relations and public relations writing, organizational communication, communication theory, communication law and ethics, writing for organizations, legal communication and trail consulting, sales communication, and the communication consultant as entrepreneur. Teri and Michael live in New Jersey. Their children have grown up with this text. Twenty-five year old Matthew is now a Doctoral Candidate in Molecular and Cell Biology preparing a dissertation in the field of transcription, and nineteen-year old Lindsay is a Division I Scholar/Athlete playing Soccer for a Big East university while she is pursuing a degree in Marketing and Entrepreneurship.

Détails de l'édition

• Éditeur: Amacom
• Date d'édition: 1992
• Langue: anglais
• ISBN 10: 0814477674
• ISBN 13: 9780814477670
• Reliure: Broché
• Nombre de pages: 160
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible