Beating the Odds: 10 Smart Steps to Small-Business Success - Couverture souple

Clark, Scott A.

 
9780814478110: Beating the Odds: 10 Smart Steps to Small-Business Success

Synopsis

In the real business world, where money is tight and the rules of the game are loose, it's "street smarts" that will determine whether a new business is a success or failure. "Beating The Odds" is a guide to funding and running a new or in-the-works small business. Using his own experience with successful start-ups, the author provides tried-and-true techniques for business survival. The book presents a 10-step program that shows how to set goals, create a business plan with a realistic foundation, devise a detailed marketing plan and obtain financing. "Beating The Odds" also contains examples, do-it-yourself exercises and worksheets.

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Autres éditions populaires du même titre

9780814450239: Beating the Odds: 10 Smart Steps to Small Business Success

Edition présentée

ISBN 10 :  0814450237 ISBN 13 :  9780814450239
Editeur : Amacom, 1992
Couverture rigide