Articles liés à Keeping Customers for Life

Keeping Customers for Life - Couverture souple

Cannie, Joan Koob; Caplin, Donald

 
9780814478127: Keeping Customers for Life

Synopsis

With 80per cent of US businesses now in the service industry, it's crucial that American companies look at the different demands of their customers. This book considers the technology of customer-driven management and includes a 12-step strategy to ensure customer satisfaction.

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