9780815393214: Managing the Multinational Subsidiary
Couverture souple
ISBN 10 : 0815393210 ISBN 13 : 9780815393214
Editeur : Routledge, 2019

Synopsis

This book, first published in 1986, is concerned with the changing world environment for multinational business and the relationships between multinational parent companies and their subsidiaries which will be necessary to meet the challenges that are being faced. The study argues that key changes to the environment are: the revolution in manufacturing which has permitted cheap production in one location of complicated products for a world market; 'world product mandating', whereby all a company's country subsidiaries produce different product lines for the world market; pressure and incentives from host governments for technology transfer in their favour and for research and development facilities within their territory; the growth of highly efficient international trading and distribution intermediaries; and the complications of increased 'barter' trade arising from international debt problems and currency shortages. All this means that the management of multinational subsidiaries has to change. This book reviews the challenges and shows a way forward.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Etemad, Hamid; Dulude, Louise Séguin

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Routledge
Date d'édition
2019
Langue
anglais
ISBN 10 
0815393210
ISBN 13 
9780815393214
Reliure
Broché
Nombre de pages
236
Coordonnées du fabricant
non disponible
Personne responsable
GPSR Kontakt
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Allemagne

Autres éditions populaires du même titre

9780815393191: Managing the Multinational Subsidiary

Edition présentée

ISBN 10 :  0815393199 ISBN 13 :  9780815393191
Editeur : Routledge, 2018
Couverture rigide