When Stereotypes Collide: Race/ethnicity, Gender, And Videostyle in Congressional Campaigns - Couverture souple

Gordon, Ann; Miller, Jerry L.

Couverture souple

ISBN 10 : 0820461253 ISBN 13 : 9780820461250

Editeur : Peter Lang Publishing Inc, 2005

Synopsis

Stereotypes are prevalent throughout our society. Using content analytical and experimental data in conjunction with case studies, When Stereotypes Collide explores the influence of gender and ethnic/racial minority stereotypes in the production of campaign messages created during congressional elections. Filling a void in political campaign research, this book draws specific attention to the uses and consequences of political advertisement videostyle strategies on the electoral fortunes of women and minority candidates.

A propos du livre

À propos de l?auteur

The Authors: Ann Gordon is Assistant Professor of Political Science at Ohio University. She received her Ph.D. in political science from the University of Southern California. In addition to numerous publications in the area of political communication, she is co-editor of Anticipating Madam President, author of Playing Politics: An Active Learning Approach to American National Government, the recipient of the Goldsmith Research Award at Harvard University, and was honored by the Carrie Chapman Catt Center for Women and Politics at Iowa State University.
Jerry L. Miller is Associate Professor of Communication Studies at Ohio University. In addition to numerous publications in the areas of political communication and argumentation, he has been honored for teaching by the Speech Communication Association of Ohio, the Ohio Forensics Association, and the Carrie Chapman Catt Center for Women and Politics at Iowa State University.

Détails de l'édition

• Éditeur: Peter Lang Publishing Inc
• Date d'édition: 2005
• Langue: anglais
• ISBN 10: 0820461253
• ISBN 13: 9780820461250
• Reliure: Broché
• Nombre de pages: 150
• Coordonnées du fabricant: r.boehm-korff@peterlang.com; r.boehm-korff@peterlang.com; ; Gontardstraße 11; Berlin; 10178; Allemagne