Visual Literacy: A Conceptual Approach to Graphic Problem Solving - Couverture rigide

Wilde, Richard; Wilde, Judith

 
9780823056194: Visual Literacy: A Conceptual Approach to Graphic Problem Solving
Couverture rigide
ISBN 10 : 0823056198 ISBN 13 : 9780823056194
Editeur : Watson-Guptill Publications Inc.,U.S., 1991

Synopsis

The task of creative visual communication is to interpret problems in a personal way while meeting the practical communicative needs of others. This book is divided into two main parts. Part 1, "Graphic Design Exercises", offers 400 original solutions to 25 design projects and problems. Each assignment is designed to promote an understanding of a fundamental design idea or principle. Part 2, "Illustration Exercises", over 200 solutions to 10 problems are presented. This section of the book investigates many of the same concerns covered in part 1 of the book, but its solutions are in the form of two and three dimensional illustrations. Richard Wilde is the author of "Graphics", "Communication Arts" and "Step-By-Step Graphics". This book is aimed at graphic design students.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Now in a more affordable format for students, this stimulating hands-on course in creative thinking gets right down to specific design problems and offers viable solutions to them.

Nineteen challenging assignments and over one thousand pieces of solution art executed by the authors’ students are presented. Each visual problem shows the actual assignment sheet given to the students and includes an analysis of the problem’s underlying intent, addressing principles such as framal reference, negative-positive relationships, cropping techniques, and other important issues.

Biographie de l'auteur

Judith Wilde is an instructor at CUNY’s Kingsborough Community College and creative director of Wilde Design. Richard Wilde is chairman of the Graphic Design and Advertising Departments at the School of Visual Arts. They live in New York.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Watson-Guptill Publications Inc.,U.S.
Date d'édition
1991
Langue
anglais
ISBN 10 
0823056198
ISBN 13 
9780823056194
Reliure
Relié
Nombre de pages
192
Coordonnées du fabricant
non disponible
Personne responsable
non disponible