Start and Run Your Own Record Label - Couverture souple

Schwarz, Daylle Deanna

Couverture souple

ISBN 10 : 0823079244 ISBN 13 : 9780823079247

Editeur : Billboard Books,U.S., 1998

Synopsis

This primer offers advice to budding entrepreneurs wishing to establish and operate a record label. The book includes information on: how to open a label; protecting the rights of the artist and the label; and managing production, promotion and distribution of CDs, records and tapes.

A propos du livre

Présentation de l'éditeur

For everyone interested in starting a record label–to market new talent or to release and promote their own music–there has never been a better time to do it!

Music can be released, distributed, and promoted for a fraction of traditional costs. Veteran author and music-business consultant Daylle Deanna Schwartz (who started and ran her own label) has rewritten and expanded her classic, Start & Run Your Own Record Label, to reflect industry changes and new opportunities for marketing music in today’s climate.

Start & Run Your Own Record Label is a comprehensive guidebook to building a record label, packed with how-to information about market trends and revenue streams for music releases. In addition to updated information on physical distribution, generating publicity, marketing, and promotion, it also has new information about key issues including:

•Balancing on and offline promotion and marketing
•Making the most of online resources (social-networking sites, blogs, ringtones, videos, radio, and more)
•Using digital distribution profitably
•Licensing your recordings for use in the media
•Marketing music overseas

Ms. Schwartz has compiled new interviews with top industry professionals and independent labels–including recording artist CJ Baran (Push Play), Jed Carlson (founder, ReverbNation), Daniel Glass (founder, Glassnote Entertainment), blogger Perez Hilton, Scott Lapatine (founder, Stereogum), recording artist Ingrid Michaelson, Jeff Price (founder, Tunecore), MP3 bloggers, music-magazine editors, publicists, and others–for the most up-to-date, authoritative, and practical compendium available.

Présentation de l'éditeur

Why suffer the major label blues? An industry insider explains what it takes to be one’s own music mogul in this completely revised and expanded edition of Start and Run Your Own Record Label.

It’s a brave new world in the recording industry. New and affordable recording technologies have made it easier than ever to record music at home, and sell it online and at performances. As a result, musicians are finding it easier to achieve their musical goals.

In this updated and expanded edition, three new chapters address the business end of running a record label, exploring alternative markets for all genres of music, and maximizing the use of the Internet. The revision also includes dozens of new comments by experts on today's music market. Anyone seeking to be the next Ian MacKaye or Sean “P. Diddy” Combs couldn't take a better first step.

Détails de l'édition

• Éditeur: Billboard Books,U.S.
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0823079244
• ISBN 13: 9780823079247
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 288
• Coordonnées du fabricant: non disponible