The Visible Librarian: Asserting Your Value With Marketing and Advocacy - Couverture souple

American Library Association

Couverture souple

ISBN 10 : 0838908489 ISBN 13 : 9780838908488

Editeur : ALA Editions, 2003

Synopsis

Recent law, corporate, and even public library closings are the sad confirmation that libraries are no longer a given. Despite the fact that librarians bring unique value to their communities and organizations, too often their work goes on under the radar. The benefits provided by information professionals are invisible and taken for granted as Internet search engines replace real experts. It's time to assert your value and the value of the resources you marshal. Step from behind the desk or computer to make your community aware of just how indispensable your services are. Here are all the tools you need to become the squeaky wheel and attract the attention your work deserves. Use these practical strategies to connect with customers, make services both visible and valuable to the community, and get the word out using proven marketing, customer service and public relations tactics specifically tailored to the library environment. Learn to: Provide the answers your users/customers need; Gather internal and external champions to grow a funding base; Access the resources that keep your enterprise viable; Keep information resources available in spite of budget constraints; Be recogniz

A propos du livre

À propos de l'auteur

Judith A. Siess, a recognized expert in one-person librarianship and interpersonal networking, is president of Cleveland-based Information Bridges International, Inc. She publishes and edits The One-Person Library: A Newsletter for Librarians and Management. Active in the Special Libraries Association, she was inaugural chair of SLA's Solo Librarians division. Formerly a corporate librarian for Elsag Bailey Process Automation, librarian for NASA Lewis Research Center, and information specialist with Enzyme Technology Corporation, her publications include Time Management, Planning and Prioritization for Special Libraries, The OPL Sourcebook, and The SOLO Librarian's Sourcebook. She holds a Master's of Science from the Graduate School of Library and Information Science at the University of Illinois.

Détails de l'édition

• Éditeur: ALA Editions
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0838908489
• ISBN 13: 9780838908488
• Reliure: Broché
• Nombre de pages: 154
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible