Drawing on the authors' experience in marketing and as librarians and trustees, this book offers a step-by-step programme to get any library up to speed with minimal angst. Reproducible forms and worksheets, quick start tips, strategies and models from other libraries enhance this library-focused handbook.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Patricia H. Fisher, an independent marketing and PR consultant, enjoyed 15 years as product manager with Verizon Communications. She has served in leadership and trustee positions for Baltimore County Public Library, Maryland Library Association, ALTA, and ALA. She is currently working toward her MLS at the College of Information Studies at the University of Maryland. Marseille M. Pride is library director at Washington Bible College/Capital Bible Seminary. Formerly Public Library Consultant with the Maryland State Department of Education, she has been a consultant to nonprofit organizations and served as college and university reference librarian. She earned her MLS from the University of Maryland. Ellen G. Miller, MSLS, assisted on the project. Currently president of her own consulting firm, she has been a library staff member, Trustee and Friend of the Library. She was founding president of the Kansas Library Trustee Association and served on the board of ALTA.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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