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Creating Your Library Brand: Communicating Your Relevance and Value to Your Patrons - Couverture souple
Synopsis
From McDonald's arches to Nike's swoosh, logos are part of the everyday landscape. This book shows readers how branding can make a difference to their library. It explains where to start and shows how to define the message and grab attention with visuals.
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Creating Your Library Brand
Edité par
ALA Editions, 2009
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00086275320
Acheter D'occasion
EUR 4,61
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 2 disponible(s)
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Creating Your Library Brand
Edité par
ALA Editions (edition Illustrated), 2009
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Paperback
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Illustrated. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 0838909620-8-1
Acheter D'occasion
EUR 4,62
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Your Library Brand: Communicating Your Relevance and Value to Your Patrons
Edité par
American Library Association, 2008
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Paperback
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : Very Good. From McDonald's arches to Nike's swoosh, logos are part of the everyday landscape. These are the visual representations of brands' extensive marketing stories, defining the meaning and message of the company.Branding is one part of the marketing process that focuses on developing a laser-clear message and the means to communicate that message to the intended audience. But, as a library, where does branding fit?In the new media mix, libraries need to stand up and effectively communicate their benefits as a preferred provider of information and entertainment resources. By following the step-by-step guidance of Doucett, branding pro turned librarian, libraries can begin to develop branding that makes a difference. With branding scaled and tailored to the nonprofit public library arena, this guide: clarifies marketing and branding; explains where to start; shows how to define the message and grab attention with visuals; and, considers pitfalls.The book covers everything from working with outside experts to evaluating and maintaining your library's brand, illustrated by case studies from other libraries. For those who have made a start, the chapters stand on their own - librarians can pick up wherever they left off. End-of-chapter exercises enhance the feedback process. Tips, suggestions for success, and answers to frequently asked questions ensure your team collaborates on a library brand that will bring more patrons through the door! N° de réf. du vendeur CIN0838909620VG
Acheter D'occasion
EUR 6,45
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 2 disponible(s)
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Creating Your Library Brand
Edité par
ALA Editions, 2009
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G0838909620I3N10
Acheter D'occasion
EUR 6,45
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Your Library Brand : Communicating Your Relevance and Value to Your Patrons
Edité par
American Library Association, 2008
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Edition originale
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur GRP91326742
Acheter D'occasion
EUR 6,57
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Your Library Brand : Communicating Your Relevance and Value to Your Patrons
Edité par
American Library Association, 2008
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Edition originale
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 2549625-6
Acheter D'occasion
EUR 6,57
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Your Library Brand : Communicating Your Relevance and Value to Your Patrons
Edité par
American Library Association, 2008
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Edition originale
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 9247240-6
Acheter D'occasion
EUR 6,57
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Your Library Brand : Communicating Your Relevance and Value to Your Patrons
Edité par
American Library Association, 2008
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Edition originale
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 2549625-6
Acheter D'occasion
EUR 6,57
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Creating Your Library Brand
Edité par
ALA Editions, 2009
ISBN 10 : 0838909620
ISBN 13 : 9780838909621
Ancien ou d'occasion
Couverture souple
Vendeur : St Vincent de Paul of Lane County, Eugene, OR, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Acceptable. PLEASE NOTE: FORMER LIBRARY BOOK. IT MAY HAVE IDENTIFYING STAMPS, MARKS, STICKERS, ETC. Former Library book. paperback 100% of proceeds go to charity! Acceptable reading copy with obvious signs of use, wear, and/or cosmetic issues. Item is complete and remains readable despite notable condition issues. N° de réf. du vendeur D-03-5363
Acheter D'occasion
EUR 3,67
Expédition à EUR 3,56
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Creating Your Library Brand Communicating Your Relevance and Value to Your Patrons
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Brand New. 1st edition. 124 pages. 9.00x6.00x0.50 inches. In Stock. N° de réf. du vendeur x-0838909620
Acheter neuf
EUR 79,76
Expédition à EUR 11,84
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 2 disponible(s)