Contributors from the professional and marketing communities offer practical advice on developing marketing strategies for new interactive media, media tactics and techniques in the interactive age, and data collection and analysis and research strategies. Topics include interactive kiosks in the r
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Vendeur : Wonder Book, Frederick, MD, Etats-Unis
Etat : Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. N° de réf. du vendeur R01A-00958
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Vendeur : Project HOME Books, Philadelphia, PA, Etats-Unis
Etat : Good. shelf wear, hardcover Used - Good 1996 First Edition All purchases support Project HOME - ending homelessness in Philadelphia. N° de réf. du vendeur FB02-000063
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Vendeur : HPB-Red, Dallas, TX, Etats-Unis
hardcover. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_288386562
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Vendeur : Books Tell You Why - ABAA/ILAB, Summerville, SC, Etats-Unis
Hardcover. Etat : Very Good. Etat de la jaquette : Near Fine. First Edition; First Printing. First edition/first printing in Very Good condition in Near Fine dust-jacket with light edgewear; This book provides readers with a comprehensive and up-to-date understanding of interactive marketing, including its past, present, and future. The book is divided into five sections, each dealing with specific aspects of interactive marketing. The first section covers the history of interactive marketing, the second covers online marketing, the third covers marketing through mobile devices, the fourth covers marketing through social media, and the fifth covers marketing through interactive technologies.; 8vo; 390 pages. N° de réf. du vendeur 46389
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