Writing from Scratch: For Business - Couverture rigide

Elser, Arthur G.

Couverture rigide

ISBN 10 : 0847676323 ISBN 13 : 9780847676323

Editeur : Rowman & Littlefield, 1990

Synopsis

This guide helps business people plan, write and polish in-house and external business communications. Elser places the reader in a touchy business situation and, using a personal, watch-over-my-shoulder approach, shows how to apply what he calls the "killer rules" of business writing - purpose, audience, and reader needs. Then he brainstorms, outlines, drafts, polishes and transmits correspondence first to in-house units, then to the client.

Détails de l'édition

• Éditeur: Rowman & Littlefield
• Date d'édition: 1990
• Langue: anglais
• ISBN 10: 0847676323
• ISBN 13: 9780847676323
• Reliure: Relié
• Nombre de pages: 168
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible