Becoming Data Literate: Building a Great Business, Culture and Leadership Through Data and Analytics - Couverture souple
Synopsis
Data is a must\-have for any business looking to thrive. So is having leadership who \x27get\x27 data and use it to support their decision\-making. But how do you embed the use of data and analytics across your organisation so they truly support every process end\-to\-end? Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence\-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go.
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À propos de l?auteur
David Reed is a professional, skilled communicator with deep domain knowledge of data and analytics. His career has followed the evolution of data’s use as a corporate asset, from the rapid growth of direct marketing in the late 1980s through the 1990s, via CRM and one-to-one marketing, through the arrival of digital and mobile channels and into the world of big data, AI and machine learning. In 2005, he pioneered journalism about the role of data and analytics in business before joining DataIQ in 2011 where he has continued to advocate, innovate and educate the data community.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Becoming Data Literate: Building a great business, culture and leadership through data and analytics
Edité par
Harriman House Publishing, 2021
ISBN 10 : 0857199277
ISBN 13 : 9780857199270
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Becoming Data Literate: Building a great business, culture and leadership through data and analytics
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Harriman House, 2021
ISBN 10 : 0857199277
ISBN 13 : 9780857199270
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Becoming Data Literate: Building a great business, culture and leadership through data and analytics
Edité par
Harriman House, 2021
ISBN 10 : 0857199277
ISBN 13 : 9780857199270
Ancien ou d'occasion
Couverture souple
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Becoming Data Literate
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ISBN 13 : 9780857199270
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Paperback. Etat : New. Data is a must-have for any business looking to thrive. So is having leadership who 'get' data and use it to support their decision-making.But how do you embed the use of data and analytics across your organisation so they truly support every process end-to-end?Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go. N° de réf. du vendeur LU-9780857199270
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Becoming Data Literate : Building a Great Business, Culture and Leadership Through Data and Analytics
Edité par
Harriman House, 2021
ISBN 10 : 0857199277
ISBN 13 : 9780857199270
Ancien ou d'occasion
Couverture souple
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Becoming Data Literate (Paperback)
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ISBN 10 : 0857199277
ISBN 13 : 9780857199270
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Paperback. Etat : new. Paperback. Data is a must-have for any business looking to thrive. So is having leadership who 'get' data and use it to support their decision-making. But how do you embed the use of data and analytics across your organisation so they truly support every process end-to-end? Becoming data literate in this way is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go. Becoming data literate is a journey that involves vision, strategy, value creation, culture and data foundations. With an evidence-based framework to guide you, this book lays out a roadmap to ensure you get where you need to go. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9780857199270
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Becoming Data Literate
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