Good Publicity Guide - Couverture souple

Peplow, Reginald

 
9780859695268: Good Publicity Guide

Synopsis

If you have ever tried to attract the media's attention you will know how difficult it can be even to interest your local paper. This straightforward guide shows how the professionals work and gives plenty of ideas about how to beat them! It explains how you can achieve success by learning to appreciate the nature and value of news, and demonstrates news gathering and presentation methods. The Good Publicity Guide also contains useful information about the requirements of all branches of the media, from local free-sheets and local radio to Fleet Street, and gives a comprehensive listing of sources of information, with a regional breakdown of the various papers and magazines and radio and television stations. Jacket illustration: John Erasmus

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Autres éditions populaires du même titre

9780859695251: Good Publicity Guide

Edition présentée

ISBN 10 :  0859695255 ISBN 13 :  9780859695251
Editeur : Sheldon Press, 1987
Couverture rigide