Still Life With Rhetoric: A New Materialist Approach for Visual Rhetorics - Couverture souple

Gries, Laurie E.

 
9780874219777: Still Life With Rhetoric: A New Materialist Approach for Visual Rhetorics
Couverture souple
ISBN 10 : 0874219779 ISBN 13 : 9780874219777
Editeur : Utah State University Press, 2015

Synopsis

Winner of the 2016 CCCC Advancement of Knowledge Award and the 2016 CCCC Research Impact Award 

In Still Life with Rhetoric, Laurie Gries forges connections among new materialism, actor network theory, and rhetoric to explore how images become rhetorically active in a digitally networked, global environment. Rather than study how an already-materialized “visual text” functions within a specific context, Gries investigates how images often circulate and transform across media, genre, and location at viral rates. A four-part case study of Shepard Fairey’s now iconic Obama Hope image elucidates how images reassemble collective life as they actualize in different versions, enter into various relations, and spark a firework of activity across the globe.

While intent on tracking the rhetorical life of a single, multiple image, Still Life with Rhetoric is most concerned with studying rhetoric in motion. To account for an image’s widespread circulation and emergent activities, Gries introduces iconographic tracking—a digital research method for tracing an image’s divergent rhetorical becomings. Yet Gries also articulates a dynamic set of theoretical principles for studying rhetoric as a distributed, generative, and unforeseeable event that is applicable beyond the study of visual rhetoric. With an eye toward futurity—the strands of time beyond a thing’s initial moment of production and delivery—Still Life with Rhetoric intends to be taken up by those interested in visual rhetoric, research methods, and theory.

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À propos de l'auteur

Laurie E. Gries is an associate professor in the Program for Writing and Rhetoric (PWR) and Department of English at the University of Colorado-Boulder, where her courses focus on writing, rhetoric, and new media with a particular emphasis on theory and research.

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Éditeur
Utah State University Press
Date d'édition
2015
Langue
anglais
ISBN 10 
0874219779
ISBN 13 
9780874219777
Reliure
Broché
Nombre de pages
324
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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