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The Blues: A History of the Blue Cross and Blue Shield System - Couverture rigide

Cunningham, Robert M.

 
9780875802244: The Blues: A History of the Blue Cross and Blue Shield System

Synopsis

A history of the Blue Cross and Blue Shield system, America's largest and oldest health insurer, from its beginnings to the 1990s. It draws on company archives and shows how its management has pursued the goal of health care coverage over seven decades of social and economic change.

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