Managing the Resource Allocation Process: A Study of Corporate Planning and Investment - Couverture souple

Bower, Joseph L.

 
9780875841281: Managing the Resource Allocation Process: A Study of Corporate Planning and Investment

Synopsis

This is the definitive examination of strategic investment from the viewpoint of the people who run the company - the CEO and principal officers. It includes four case histories that follow specific investment projects from their inception to their approval by top management. It is "A Harvard Business School Classics Edition".

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Autres éditions populaires du même titre

9780875840833: Managing the Resource Allocation Process: A Study of Corporate Planning and Investment

Edition présentée

ISBN 10 :  0875840833 ISBN 13 :  9780875840833
Editeur : Harvard Business School, 1970
Couverture rigide