Alliance Advantage: The Art of Creating Value Through Partnering - Couverture rigide

Doz, Yves L.; Hamel, Gary

Couverture rigide

ISBN 10 : 0875846165 ISBN 13 : 9780875846163

Editeur : Harvard Business Review Press, 1998

Synopsis

Partnerships between companies receive a great deal of attention from top managers and researchers at the time of their formation. This attention results largely from the common perception that the initial structuring of partnerships and establishment of common goals determines partnership outcomes and success. In Alliance Advantage, Doz and Hamel shift the focus away from deal making to the internal processes within the partnership and the unfolding interactions among partners that play an important and relatively unexplored role in shaping outcomes. Focusing on the underlying reasons why companies enter alliances and the processes by which they continually learn from their interactions and re-evaluate common--and individual--goals, the authors paint a sophisticated picture of alliance dynamics over time. The authors challenge organizations to define their objectives for alliance formulation and consider whether their own corporate culture provides an "alliance ready" atmosphere.

A propos du livre

À propos de l'auteur

Yves L. Doz is the Timken Professor of Strategy and Management at INSEAD, France. Gary Hamel is the coauthor, with C.K. Prahalad, of Competing for the Future (HBS Press), an international bestseller with more than 300,000 copies sold.

Détails de l'édition

• Éditeur: Harvard Business Review Press
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0875846165
• ISBN 13: 9780875846163
• Reliure: Relié
• Nombre de pages: 334
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne