Balanced Scorecard - Couverture rigide

Kaplan, Robert S.; Norton, David P.

 
9780875846514: Balanced Scorecard
Couverture rigide
ISBN 10 : 0875846513 ISBN 13 : 9780875846514
Editeur : Harvard Business Review Press, 1996

Synopsis

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Robert S. Kaplan is the Arthur Lowes Dickinson Professor of Accounting at the Harvard Business School. David P. Norton is the president of Renaissance Solutions, Inc. They are the authors of three seminal Harvard Business Review articles on the Balanced Scorecard.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Harvard Business Review Press
Date d'édition
1996
Langue
anglais
ISBN 10 
0875846513
ISBN 13 
9780875846514
Reliure
Relié
Numéro d'édition
1
Nombre de pages
336
Coordonnées du fabricant
non disponible
Personne responsable
non disponible