On competition - Couverture rigide

Porter, Michael-E

Couverture rigide

ISBN 10 : 0875847951 ISBN 13 : 9780875847955

Editeur : Harvard Business Review Press, 1998

Synopsis

For the past 15 years, Michael Porter's work has defined our fundamental understanding of competition and competitive strategy. Presented here for the first time as a collective whole are a dozen articles: two entirely new articles and ten of Porter's articles from the "Harvard Business Review". The collection includes a framing introduction from Porter. As a collection, these essays assume a new strength and significance, with each piece augmenting and supporting a complete picture of Porter's perspective on modern competition. To read through this collection is to experience Porter at work: we see first hand as his important theories take shape, deepen, and evolve over time. Organized around three primary categories: Competition and Strategy: Core Concepts, The Competitiveness of Location, and Competitive Solutions to Societal Problems, these articles develop the building blocks that define competitive strategy as we know it. With his unique ability to bridge economics with management, Porter addresses the important issues of competition, from its relationship with environmental regulation to the counterintuitive role of geography in the global economy. It is a "Harvard Business Review" book.

A propos du livre

À propos de l?auteur

Michael E. Porter is the C. Roland Christensen Professor of Business Administration at Harvard Business School. He is the author of many influential books on competition and strategy, including The Competitive Advantage of Nations, Competitive Advantage: Creating and Sustaining Superior Performance, and Competitive Strategy: Techniques for Analyzing Industries and Competitors.

Détails de l'édition

• Éditeur: Harvard Business Review Press
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0875847951
• ISBN 13: 9780875847955
• Reliure: Relié
• Nombre de pages: 496
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible