Environmental Scanning for Associations - Couverture souple

Dalton, James; Balkema, Alan

Couverture souple

ISBN 10 : 0880343478 ISBN 13 : 9780880343473

Editeur : Association Management Press,U.S., 2012

Synopsis

Environmental scanning is more than reading news sources and writing reports about the activity, and it's more than an exercise undertaken leading up to a strategic-planning session. Done well, environmental scanning--the monitoring, interpreting, and acting on trends and conditions affecting your industry, profession, and association--draws a community into a thoughtful and ongoing discussion about how the environment is changing and what that means for the future. The value, point out the authors of Environmental Scanning for Associationslies in a collaborative sense-making of the conditions in which an organisation operates. Good environmental scanning becomes a basis for strategic action. This book takes into account the organisational nature and unique conditions of associations and lays out a framework that explains the basic elements of a scanning process for associations explains the fundamental concepts that are critical to success when establishing a scanning process provides illustrations and scanning reference tools from associations. Whether you are just beginning an environmental-scanning effort or you want pointers for improving your current activities, this guide is designed to help and complement our Scan-to-Plan Interactive Tool.

Détails de l'édition

• Éditeur: Association Management Press,U.S.
• Date d'édition: 2012
• Langue: anglais
• ISBN 10: 0880343478
• ISBN 13: 9780880343473
• Reliure: Broché
• Nombre de pages: 104
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible