Jay Mendell explores the profound implications and consequences of the forecaster's new and changing role in an economy based on high-technology entrepreneurship. This incisive text explains the principles of nonextrapolative forecasting/planning and compares them with conventional forecasting/planning methods. Case studies of nonextrapolative forecasting and planning in Sears, AT&T, a large hotel chain, an electric power company, and the Security Pacific Bank are provided. They deal with the practical problems of setting up forecasting/planning groups and maintaining their existence and influence through internal planning processes. The political process of acceptance and implementation of forecasting/planning is also explained. Comprehensive planning and forecasting documents are included as appendix material.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
ndell /f Jay /i S. /r ed.
solano /f F. /i John /r assoc. ed.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Hardcover. Etat : new. Hardcover. Jay Mendell explores the profound implications and consequences of the forecaster's new and changing role in an economy based on high-technology entrepreneurship. This incisive text explains the principles of nonextrapolative forecasting/planning and compares them with conventional forecasting/planning methods. Case studies of nonextrapolative forecasting and planning in Sears, AT&T, a large hotel chain, an electric power company, and the Security Pacific Bank are provided. They deal with the practical problems of setting up forecasting/planning groups and maintaining their existence and influence through internal planning processes. The political process of acceptance and implementation of forecasting/planning is also explained. Comprehensive planning and forecasting documents are included as appendix material. This incisive text explains the principles of nonextrapolative forecasting/planning and compares them with conventional forecasting/planning methods. They deal with the practical problems of setting up forecasting/planning groups and maintaining their existence and influence through internal planning processes. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9780899300665
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