How Posters Work

Lupton, Ellen

 
9780910503822: How Posters Work
ISBN 10 : 0910503826 ISBN 13 : 9780910503822
Editeur : Cooper-Hewitt Museum, 2015

Synopsis

How Posters Work is more than a standard exhibition catalogue. Conceived as a useful and illuminating primer in visual thinking, it explores principles of design through a range of historical and contemporary works, uncovering ideas relevant not just to the design of posters but to 2D design more generally. How Posters Work has a unique focus on visual language. Rather than provide a history of the genre or a compilation of collectibles, the book is organized around active design principles. Concepts such as 'Simplify', 'Focus the eye', 'Exploit the diagonal', 'Reverse expectations' and 'Say two things at once' are illustrated with a diverse range of posters, from avant-garde classics and rarely seen international works to pieces by today's leading graphic designers. Illustrated with over 150 works from the collection of Cooper Hewitt, Smithsonian Design Museum, it provides a stunning education in seeing and making, demonstrating how some of the world's most creative designers have mobilized principles of layout, composition, psychology and rhetoric to produce powerful acts of visual communication.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Ellen Lupton is the curator of contemporary design at the Smithsonian’s Cooper-Hewitt, National Design Museum in New York, and the author of several books.

À propos de la quatrième de couverture

How Posters Work is more than a standard exhibition catalogue. Conceived as a useful and illuminating primer in visual thinking, it explores principles of design through a range of historical and contemporary works, uncovering ideas relevant not just to the design of posters but to 2D design more generally. How Posters Work has a unique focus on visual language. Rather than provide a history of the genre or a compilation of collectibles, the book is organized around active design principles. Concepts such as 'Simplify', 'Focus the eye', 'Exploit the diagonal', 'Reverse expectations' and 'Say two things at once' are illustrated with a diverse range of posters, from avant-garde classics and rarely seen international works to pieces by today's leading graphic designers. Illustrated with over 150 works from the collection of Cooper Hewitt, Smithsonian Design Museum, it provides a stunning education in seeing and making, demonstrating how some of the world's most creative designers have mobilized principles of layout, composition, psychology and rhetoric to produce powerful acts of visual communication.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Cooper-Hewitt Museum
Date d'édition
2015
Langue
anglais
ISBN 10 
0910503826
ISBN 13 
9780910503822
Reliure
Carton flexible
Nombre de pages
224
Coordonnées du fabricant
non disponible
Personne responsable
non disponible