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Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E Heart Pr, 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G0935014128I3N00
Acheter D'occasion
EUR 8,17
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E Heart Pr, 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Vendeur : HPB-Emerald, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
hardcover. Etat : Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_463693990
Acheter D'occasion
EUR 6,98
Expédition à EUR 3,18
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E-Heart Press, Inc., Dallas, Texas, 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Signé
Vendeur : Bookmarc's, La Porte, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Etat de la jaquette : Very Good. AS6 - A hardcover book SIGNED and inscribed by author to previous owner on the front free endpaper in very good condition in very good dust jacket. Dust jacket and book hve some bumped corners, light discoloration and shelf wear. 9.5"x6.5", 208 pages. Satisfaction Guaranteed. MEET MORRIS HITE, a self-educated, self-made advertising and marketing genius. A native Oklahoman who migrated to Texas and emerged as one of the preeminent advertising executives west of Madison Avenue. Morris Hite provided the impetus and inspiration that made Tracy-Locke Co. in Dallas one of the ad industry's most successful agencies. An illustrator and layout artist by training, Hite believed that account service, not creative work, constitutes the cornerstone of an ad agency's enterprise. An agency is only as good as its account executives, Hite frequently told his Tracy-Locke troops. He then proceeded to shape his account men in his own image: committed to clients' growth. In an ad career that spanned six decades until his death in 1983, Morris Hite helped such well-respected marketers as Frito-Lay, Borden and Haggar Co. develop new products and gain market share. He devoted substantial amounts of time and energy to understanding consumers and their purchasing decisions long before market research became an integral part of American business. He disciplined himself to be able to find big ideas - sales messages that trigger consumer response. Morris Hite also applied his "can-do" business philosophy to civic endeavors. He spearheaded campaigns for the two largest bond elections in Dallas history and he served two years as president of Dallas Chamber of Commerce. The recipient of numerous awards for his marketing prowess and public service, Morris Hite remained a down-to-earth, plain-spoken individual, the antithesis of the fast-talking advertising smoothie. Morris Hite worked hard and played hard. He would have been the first to admit that all in all, he had a damned good run. Size: 8vo - over 7¾" - 9¾" tall. Signed by Author. N° de réf. du vendeur ec54155
Acheter D'occasion
EUR 6,98
Expédition à EUR 4,88
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E Heart Pr, 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Vendeur : Cheryl's Books, Vinemont, AL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Hardback with dust jacket in good condition. N° de réf. du vendeur CNOV2613D0106215
Acheter D'occasion
EUR 8,70
Expédition à EUR 5,47
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E Heart Pr, 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Vendeur : Solr Books, Lincolnwood, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : very_good. This books is in Very good condition. There may be a few flaws like shelf wear and some light wear. N° de réf. du vendeur BCV.0935014128.VG
Acheter D'occasion
EUR 8,17
Expédition à EUR 6,77
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Adman: Morris Hite's Methods for Winning the Ad Game
Edité par
E Heart Pr, Dallas, Tex., 1988
ISBN 10 : 0935014128
ISBN 13 : 9780935014129
Ancien ou d'occasion
Couverture rigide
Edition originale
Signé
Vendeur : Monroe Street Books, Middlebury, VT, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : Very Good. Etat de la jaquette : Very Good. 208 pages, INSCRIBED BY AUTHOR on half-title page, with black & white photographs. Minor dust jacket edge wear, otherwise, very clean and tight. Record # 457046. N° de réf. du vendeur 457046
Acheter D'occasion
EUR 13,11
Expédition à EUR 4,24
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Adman: Morris Hite's Methods for Winning the Ad Game
Vendeur : BennettBooksLtd, Los Angeles, CA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
hardcover. Etat : New. In shrink wrap. Looks like an interesting title! N° de réf. du vendeur Q-0935014128
Acheter neuf
EUR 68,85
Expédition à EUR 5,90
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)