Revue de presse :
Richard has done it again. This is a very pleasant way to understand better the need for cross-cultural communication in increasingly global business. To be humble and show respect are only some of the qualities required to understand the benefits of cross-cultural communication. This book should be mandatory for everyone, not only people in the cross-cultural business. --Jorma Halonen, Executive Vice President & Deputy CEO, Volvo Group
Richard Lewis' penetrating and insightful diagrams illustrating the communication styles of over 70 cultures are excellent examples of how a visual approach can enhance veracity. This book is a 'must' for trainers in the intercultural field. --Reinhard F. Leiter, Senior Vice President, Head of Executive Events, Allianz SE
Richard Lewis' latest book on cross-cultural communication must be a one-off in its genre. It is particularly meaningful and useful for Japanese, Chinese, Korean and Vietnamese people, inasmuch as the `Visual Approach' is perfect for quick understanding for those cultures whose own writing is pictographic. As the saying goes: `One picture is worth 1,000 words'. Japanese and other Asian universities will find this book an invaluable tool in acquiring insight into the mental processes behind the communication styles of the world's cultures. --Kuni Kawamura, former Head of Daiwa Securities Europe
Biographie de l'auteur :
RICHARD D. LEWIS is Chairman of UK-based consultancy Richard Lewis Communications, offering tailored cross-cultural advice to multinational corporations and governments. Author of the best-selling When Cultures Collide, Lewis is widely regarded as one of the world's leading interculturalists and linguists. He speaks ten European and two Asian languages and has worked in dozens of countries including Japan, where he tutored Empress Michiko and other members of the Japanese Imperial family. In 1997 he was knighted by President Ahtisaari of Finland.
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