Color: Messages and Meanings, a Pantone Color Resource - Couverture souple

Eiseman, Leatrice

 
9780971401068: Color: Messages and Meanings, a Pantone Color Resource
Couverture souple
ISBN 10 : 0971401063 ISBN 13 : 9780971401068
Editeur : Hand Books Press, 2007

Synopsis

- Features up-to-date color combination guidelines

- Includes printing formulas for reproduction of 4-color process and the PANTONE(R) equivalents

There is no one in the business world that doubts the impact of color. Those involved in marketing, design, advertising, and retail need to be as informed as possible about the usage of color as a means of instant communication in order to make appropriate color decisions.

This guide explains the emotional response to color and covers the latest guidelines for effective color combinations including the integration of color trends. With up-to-date visuals and printing formulas to eliminate guess-work, this guide empowers and equips its users to make smart informed decisions.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Leatrice Eiseman is the executive director of the PANTONE(R) color institute, the prestigious color research and informational center that shares its color expertise with professionals in a variety of high profile, culturally-focused industries including fashion, interior design, graphic arts, and advertising.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Hand Books Press
Date d'édition
2007
Langue
anglais
ISBN 10 
0971401063
ISBN 13 
9780971401068
Reliure
Broché
Nombre de pages
144
Coordonnées du fabricant
non disponible
Personne responsable
Celly
00390240498100
info@celly.com

Via Energy Park 20
Vimercate
20871
Italie