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Indie Marketing Power: The Resource Guide for Maximizing Your Music Marketing, 3rd Ed. - Couverture souple

Spellman, Peter W

 
9780974268484: Indie Marketing Power: The Resource Guide for Maximizing Your Music Marketing, 3rd Ed.
Couverture souple
ISBN 10 : 0974268488 ISBN 13 : 9780974268484
Editeur : Music Business Solutions, 2011

Synopsis

Indie Marketing Power delivers market intelligence, smart strategies and fresh perspectives on essential music marketing ideas and practices. It covers everything from discovering your unique market niche and assessing your current marketing practices, to tapping the power of your audience, securing profitable license deals and expanding your music overseas. In between you'll discover the best promotional practices for live performance, selling merchandise, working the media, using e-commerce, building your mailing lists, securing radio airplay, finding the right distributors, attracting sponsors, and much, much more. The final chapter walks you through the process of writing a results-driven marketing plan, and two glossaries and a 38-page "Music Marketing Resource Guide" top it off.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Music Business Solutions
Date d'édition
2011
Langue
anglais
ISBN 10 
0974268488
ISBN 13 
9780974268484
Reliure
Broché
Nombre de pages
362
Coordonnées du fabricant
non disponible
Personne responsable
non disponible