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Synopsis
Insightful tips to master white paper writing and marketing. The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: * Create outlines that work * Master interviewing techniques * Focus content on your readers * Inject persuasion into your paper * Quickly find research data * Write the core parts for any white paper * Craft compelling titles * Apply proven marketing techniques Whether you have been tasked to write a white paper for your company, are a freelance writer wanting to grow your practice or a student seeking to master the art of writing white papers, this book will be your priceless guide.
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Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : Evergreen Goodwill, Seattle, WA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
hardcover. Etat : Good. N° de réf. du vendeur mon0000452477
Acheter D'occasion
EUR 1,50
Expédition à EUR 3,56
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
Whitepapersource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Very Good. The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: * Create outlines that work * Master interviewing techniques * Focus content on your readers * Inject persuasion into your paper * Quickly find research data * Write the core parts for any white paper * Craft compelling titles * Apply proven marketing techniques Whether you have been tasked to write a white paper for your company, are a freelance writer wanting to grow your practice or a student seeking to master the art of writing white papers, this book will be your priceless guide. N° de réf. du vendeur 00109662176
Acheter D'occasion
EUR 5,16
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
Whitepapersource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : Good. The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: * Create outlines that work * Master interviewing techniques * Focus content on your readers * Inject persuasion into your paper * Quickly find research data * Write the core parts for any white paper * Craft compelling titles * Apply proven marketing techniques Whether you have been tasked to write a white paper for your company, are a freelance writer wanting to grow your practice or a student seeking to master the art of writing white papers, this book will be your priceless guide. N° de réf. du vendeur CIN0977716937G
Acheter D'occasion
EUR 5,16
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing (edition 1), 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 0977716937-11-1-29
Acheter D'occasion
EUR 5,73
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers : How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 5827766-6
Acheter D'occasion
EUR 6,36
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers : How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 8543589-6
Acheter D'occasion
EUR 6,36
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers : How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 8543589-6
Acheter D'occasion
EUR 6,36
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
WhitePaperSource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : Wonder Book, Frederick, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. N° de réf. du vendeur B10C-01994
Acheter D'occasion
EUR 6,43
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 2 disponible(s)
Image d'archives
Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
Whitepapersource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Hardback. Etat : Good. The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: * Create outlines that work * Master interviewing techniques * Focus content on your readers * Inject persuasion into your paper * Quickly find research data * Write the core parts for any white paper * Craft compelling titles * Apply proven marketing techniques Whether you have been tasked to write a white paper for your company, are a freelance writer wanting to grow your practice or a student seeking to master the art of writing white papers, this book will be your priceless guide. N° de réf. du vendeur CIN0977716937G
Acheter D'occasion
EUR 7
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Writing White Papers: How to Capture Readers and Keep Them Engaged
Edité par
Whitepapersource Publishing, 2006
ISBN 10 : 0977716937
ISBN 13 : 9780977716937
Ancien ou d'occasion
Couverture rigide
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Hardback. Etat : Very Good. The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: * Create outlines that work * Master interviewing techniques * Focus content on your readers * Inject persuasion into your paper * Quickly find research data * Write the core parts for any white paper * Craft compelling titles * Apply proven marketing techniques Whether you have been tasked to write a white paper for your company, are a freelance writer wanting to grow your practice or a student seeking to master the art of writing white papers, this book will be your priceless guide. N° de réf. du vendeur CIN0977716937VG
Acheter D'occasion
EUR 7
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)