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Selling Saturdays: Blue Chip Sales Tips from College Football - Couverture souple

Beals, Jeff

 
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Synopsis

College football recruiting is marketing in its purest form. Learn to sell the way a coach sells football Saturdays, and you can sell just about anything. If you think your industry is competitive, you wouldn’t believe the selling skills necessary to assemble a championship football team. Study the gridiron’s greatest salesmen—and imitate their strategies and tactics—and become a better marketer regardless of your profession.

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Présentation de l'éditeur

College football recruiting is marketing in its purest form. Learn to sell the way a coach sells football Saturdays, and you can sell just about anything. If you think your industry is competitive, you wouldn’t believe the selling skills necessary to assemble a championship football team. Study the gridiron’s greatest salesmen—and imitate their strategies and tactics—and become a better marketer regardless of your profession.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.