Outrageous Advertising That's Outrageously Successful - Couverture souple

Glazer, Bill

Couverture souple

ISBN 10 : 0982379307 ISBN 13 : 9780982379301

Editeur : Morgan James Publishing llc, 2009

Synopsis

When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobber--a business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thing--he advertised in a very OUTRAGEOUS way which resulted in receiving much more than he would have received from the Jobber. It was easy.

Here is an OUTRAGEOUS idea--it's easy to make a lot of money from advertising. That's right, easy money! This book, OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL, explains in certain terms how to advertise and make money.

Rich with examples and stories showing exactly how to implement a successful OUTRAGEOUS program, this book cracks the code on getting a return on your advertising dollars--an OUTRAGEOUS return!

A propos du livre

À propos de l?auteur

A regular contributor to ""McSweeney's"" and host of the popular Moth StorySLAM in New York, Dan Kennedy is the author of the widely acclaimed ""Loser Goes First"".

Détails de l'édition

• Éditeur: Morgan James Publishing llc
• Date d'édition: 2009
• Langue: anglais
• ISBN 10: 0982379307
• ISBN 13: 9780982379301
• Reliure: Broché
• Nombre de pages: 344
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible