Talking to Humans: Success starts with understanding your customers - Couverture souple

Constable, Giff

 
9780990800927: Talking to Humans: Success starts with understanding your customers

Synopsis

With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.