She Markets, A Guide for Women Entrepreneurs: Five Simple Steps to Attract More Clients, Make More Money, and Have More Impact - Couverture souple

Trevino, Cynthia

Couverture souple

ISBN 10 : 0990825299 ISBN 13 : 9780990825296

Editeur : Resonnect, 2018

Synopsis

Ever wish there was a step-by-step guide showing you how to create content your clients want? So you can fill your programs with dream clients?

If creating marketing content has felt like a chore, a time-suck, or a massive mystery, you may have given up on content entirely. But the truth is: content is key to attracting ideal clients and filling your programs. So don’t give up!

She Markets teaches you step-by-step how to do it (without feeling salesy or overwhelmed).

That way, you can book more discovery calls and convert potential clients into paying clients.

Through sharing her tried-and-true strategies, can-do case studies, and marketing mindset shifts, Cynthia Trevino provides valuable insights honed over 20+ years of consulting, training, and coaching including:

• How to deeply know ideal clients because it’s key to filling your programs (Ch. 3)
• Step-by-step formulas to attract the clients you started your business to serve (Ch. 2– 4)
• Why you’ll benefit from clarity about your skills, experiences & talents when marketing your services (Ch. 2)
• Fill-in-the-blank templates to write content titles your audience loves (Ch. 5)
• Exercises to identify your buyers’ most urgent problems (Ch. 4)
• How to map out your 90-Day Content Plan so you can build the know, like, trust factor with your future clients (Ch. 6)

You can impact more people with your zone of genius. You can create more abundance for your clients and for yourself. You've got this!

A propos du livre

À propos de l'auteur

Women entrepreneurs who urgently want to gain clarity, attract ideal clients, make more income, and have more impact, work with Cynthia Trevino. She's helped companies big and small reach customers, fulfill visions, and make income goals for more than 30 years. Cynthia finds that the biggest client attraction marketing mistakes made by women business owners and experts fall into three categories. #1: Are you trying to reach a broad target market? When women entrepreneurs cast a wide net describing who they want to serve, their message is easily lost in the tsunami of social media and content. It's an uphill slog if you try to appeal to a large group of potential clients. The successful approach is to define, focus on, and talk directly to, your ideal clients. #2: Are you failing to share solutions to your clients' most pressing problems? Many entrepreneurs have the misconception that discussing their skills, products, programs, and services is the way to capture potential clients' attention. The reality is, prospective clients, who don't yet know you, only want to hear about how to solve their problems. You must build the know, like and trust factor with clients before they care to hear about your capabilities. #3: Do you have a structure in place to attract ideal clients? Entrepreneurs who take a haphazard approach to marketing and attracting the right clients are doomed to slow growth. Instead, commit to creating content regularly to enhance your in-person business development, public speaking, and networking efforts. Cynthia speaks to entrepreneurs, blogs, and teaches women entrepreneurs how to build and implement a framework for attracting ideal clients. She is the creator of the Client Clarity to Cash Flow Signature Program. Clients say that Cynthia's Client Clarity to Cash Flow System gives them a quick reference guide to creating headlines that grab people's attention, simplifies their life, and brings more clients to their business. They like having a content marketing planning system that is easy to understand, use, and attracts ideal clients. Cynthia lives in San Diego, California with her husband and business partner, Jim Butz. When she's not working with entrepreneurs looking to change the world (one amazing client at a time), she enlists Jim and friends in the tasty search for the perfect pasta and Syrah pairing. Connect at clientconversioncoach.com

Détails de l'édition

• Éditeur: Resonnect
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 0990825299
• ISBN 13: 9780990825296
• Reliure: Broché
• Nombre de pages: 162
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg