Crisis doesn't build character. It reveals it.
When your reputation is on the line, a carefully crafted statement isn't enough; you need strategy, foresight, and leadership. In Beyond the Statement, veteran crisis management strategist Eden Gillott provides a rare inside look at the high-stakes world of reputation management, revealing what really happens when organizations face their darkest moments.
With unflinching honesty and battle-tested expertise drawn from decades in the trenches, Eden demonstrates why the most powerful crisis response happens before anyone drafts a single word. From viral social media backlash to complex legal battles, she transforms crisis management from a reactive scramble into a strategic advantage.
Part crisis navigation system, part leadership framework, this book is for anyone responsible for protecting their organization's most valuable asset: its reputation. Beyond the Statement isn't just recommended reading. It's essential preparation for navigating the inevitable moments when everything is at stake.
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Paperback. Etat : new. Paperback. Crisis doesn't build character. It reveals it. When your reputation is on the line, a carefully crafted statement isn't enough; you need strategy, foresight, and leadership. In Beyond the Statement, veteran crisis management strategist Eden Gillott provides a rare inside look at the high-stakes world of reputation management, revealing what really happens when organizations face their darkest moments. With unflinching honesty and battle-tested expertise drawn from decades in the trenches, Eden demonstrates why the most powerful crisis response happens before anyone drafts a single word. From viral social media backlash to complex legal battles, she transforms crisis management from a reactive scramble into a strategic advantage. Part crisis navigation system, part leadership framework, this book is for anyone responsible for protecting their organization's most valuable asset: its reputation. Beyond the Statement isn't just recommended reading. It's essential preparation for navigating the inevitable moments when everything is at stake. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9780991248094
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Taschenbuch. Etat : Neu. Neuware - Crisis doesn't build character. It reveals it. N° de réf. du vendeur 9780991248094
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