Flipping for Success: Rewiring Business Strategy to the New Consumer Age - Couverture souple

Galland, Paul

Couverture souple

ISBN 10 : 0994365829 ISBN 13 : 9780994365828

Editeur : Flipside Enterprising Services, 2016

Synopsis

Flipping for Success confronts today's disruptive business challenges through re-examining business strategy, in particular how to be better at strategic execution.

Today we are seeing more business disruption than in the past three to four decades. The old ways of growing an existing market and competing on price are yesterday's formula for success. Market differentiation, the other form of competition, has become the preferred way to compete. This term goes by a more common name, innovation.

Competitive pressure has been amplified and no industry is immune. Businesses that wait too long to transform themselves will be doomed to the history books.

Unfortunately, many businesses lack the adequate instruments to make this successful transformation. Many have been internally wired around the slower, compete-on-price paradigm. It's these internal barriers which prevent them from becoming more innovative.

This book explores the question 'why should businesses change now' and offers approaches to rewiring business strategy for a new consumer age. It is a must read for board members, leaders and strategists currently wrestling with a host of organisational challenges.

A propos du livre

À propos de l'auteur

Paul is part of a new and emerging type of strategic expert who views the art of strategic management through a wider lens beyond the traditional boundaries of financial and investment capital. Like many others, Paul entered the workforce thinking competition was simply a model based on grow your market as fast as you can and remain competitive on price. Coming from a technology background and witnessing first hand the various iterations of technology disruptions along the way, he began to see business strategy as something more than a set of operational efficiencies and mergers and acquisitions. This has helped form his underlying philosophy - the art of strategy needs to be reborn and harnessed in a truly innovative, differential way. Spanning a two decade IT career, Paul is a senior leader in business-to-technology enterprise planning, challenging the status quo with new and innovative approaches to transforming an organisation. He spent a dozen years serving as an advisory and delivery consultant across nearly every major industry. This breadth of experiences laid the foundation for his book. Paul has been fortunate enough to work for Deloitte, Sybase and Oracle as well as a host of smaller organisations. He holds a Bachelors and Masters degree from the US, with additional tertiary education in Europe, Latin American and Australia. This is Paul's first published book.

Détails de l'édition

• Éditeur: Flipside Enterprising Services
• Date d'édition: 2016
• Langue: anglais
• ISBN 10: 0994365829
• ISBN 13: 9780994365828
• Reliure: Broché
• Nombre de pages: 214
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible