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The Game to Show the Games: Inside the multi-billion dollar battle for sports on television - Couverture souple

Wick, Morgan

 
9780996729826: The Game to Show the Games: Inside the multi-billion dollar battle for sports on television
Couverture souple
ISBN 10 : 0996729828 ISBN 13 : 9780996729826
Editeur : Azzurri Publishing, 2016

Synopsis

ESPN collects hundreds of millions of dollars in rights fees from cable subscribers, before selling a single advertisement.

In The Game to Show the Games, Morgan Wick exposes how this lucrative revenue stream and the competition between media conglomerates has become a billion-dollar boon for sports leagues across the nation and the world, and how this has shaken up the rest of the television industry.

Wick's Chapter titles highlight the story:

Chapter 1: Rags to Riches

Chapter 2: Follow the Leader

Chapter 3: Printing Money

Chapter 4: Big Man on Campus

Chapter 5: King of Sports

Chapter 6: All Sports are Local

Chapter 7: Fighting For Scraps

Chapter 8: Breaking Free

With The Game to Show the Games Morgan Wick has shined a light on the behind-the-scenes battles that have raged between billionaires, as they jockey for position in the high-stakes 'game' to dominate sports television.

ESPN may have begun as a plucky underdog, happy at first to braodcast local Connnecticut sports, but it didn't take long for it to become king of the jungle. Now it pulls the strings, and makes ther media giants jealous.

Whether you're an avid sports fan, an active sports hater, or just someone wondering why your cable bill is so high, The Game to Show the Games is a must-read.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Morgan Wick has been commenting on the media, sports, and society for several years. He has posted more than a thousand articles on his website, morganwick.com. His commentary has also appeared on The Bleacher report. Wick graduated from Seattle University in 2014. "The Game to Show the Games" is his first book.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Azzurri Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
0996729828
ISBN 13 
9780996729826
Reliure
Broché
Nombre de pages
182
Coordonnées du fabricant
non disponible
Personne responsable
non disponible