Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems - Couverture souple

O'Connor, Paul J.

 
9780999738139: Racing Change: The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems
Couverture souple
ISBN 10 : 0999738135 ISBN 13 : 9780999738139
Editeur : Advantage NPD, 2025

Synopsis

RACING CHANGE

The End of Product Innovation and Management as We Know It.
Shifting Our Focus to Managing Product Lines as Complex Systems.

by Paul O'Connor


Racing Change is a deep exploration of why and how large companies must shift the context of product development and management to be competitive in the accelerating change race created by artificial intelligence.

World-renowned expert Paul O'Connor, author of Racing Change, shares with us why and how the way we manage product and innovation management must change.

The path forward, he clearly argues, is to shift our thinking from innovating one product at a time to orchestrating entire lines of products. O’Connor details how embracing product lines as complex systems — each with a myriad of forces, constraints, agents, and components—is essential for competing in the artificial intelligence-induced accelerating change race.
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What Everyone is Saying

"A must-read for anyone interested in innovation or product management within medium and large-sized companies."

"Racing Change spells out how we must learn to change our core product offerings, not just keep pumping out the 'BS products' that are leading us to a nowhere future."

"This book is the most insightful book on innovation that I've ever read. Kudos to the Author!"

"Don't look now, but the world is changing and that change is getting faster and faster. We don't have a choice. Everyone of us is going to have to learn how to manage product lines as systems, and this book lays out exactly what we need to know."

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Advantage NPD
Date d'édition
2025
Langue
anglais
ISBN 10 
0999738135
ISBN 13 
9780999738139
Reliure
Broché
Nombre de pages
604
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
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