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Fundamentals of Financial Advertising: For Banks, Trust Companies, Investment Banks, Building and Loan Associations and Other Financial Institutions - Couverture souple
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Fundamentals of Financial Advertising: For Banks, Trust Companies, Investment Banks, Building and Loan Associations and Other Financial Institutions
Edité par
Tradd Street Press, 2026
ISBN 10 : 102567202X
ISBN 13 : 9781025672021
Neuf
Couverture souple
Vendeur : California Books, Miami, FL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : New. N° de réf. du vendeur I-9781025672021
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EUR 25,84
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Fundamentals of Financial Advertising
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur L2-9781025672021
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EUR 28,27
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Fundamentals of Financial Advertising (Paperback)
impression à la demandeVendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. "Fundamentals of Financial Advertising" serves as a comprehensive guide to the specialized world of marketing for financial institutions. Written during a pivotal era for American finance, this work provides a detailed exploration of how banks, trust companies, investment firms, and building and loan associations can effectively reach and engage their clientele. Authors John D. Long and John Eden Farwell outline the essential principles of trust-based communication, emphasizing the unique challenges inherent in promoting financial services.The text delves into practical strategies for crafting compelling copy, selecting appropriate media channels, and building a brand identity that conveys stability and integrity. From the psychological nuances of investor behavior to the technical aspects of layout and design, the book offers a holistic view of the advertising landscape. "Fundamentals of Financial Advertising" remains a valuable historical resource for understanding the evolution of modern financial marketing. It illustrates the foundational techniques that helped shape the industry, making it an essential read for students of advertising history, financial professionals, and those interested in the sociological aspects of early 20th-century commerce.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you may see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781025672021
Acheter neuf
EUR 28,70
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
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Fundamentals of Financial Advertising
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur L2-9781025672021
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EUR 26,08
Expédition à EUR 4,85
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Fundamentals of Financial Advertising (Paperback)
impression à la demandeVendeur : CitiRetail, Stevenage, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. "Fundamentals of Financial Advertising" serves as a comprehensive guide to the specialized world of marketing for financial institutions. Written during a pivotal era for American finance, this work provides a detailed exploration of how banks, trust companies, investment firms, and building and loan associations can effectively reach and engage their clientele. Authors John D. Long and John Eden Farwell outline the essential principles of trust-based communication, emphasizing the unique challenges inherent in promoting financial services.The text delves into practical strategies for crafting compelling copy, selecting appropriate media channels, and building a brand identity that conveys stability and integrity. From the psychological nuances of investor behavior to the technical aspects of layout and design, the book offers a holistic view of the advertising landscape. "Fundamentals of Financial Advertising" remains a valuable historical resource for understanding the evolution of modern financial marketing. It illustrates the foundational techniques that helped shape the industry, making it an essential read for students of advertising history, financial professionals, and those interested in the sociological aspects of early 20th-century commerce.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you may see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9781025672021
Acheter neuf
EUR 30,04
Expédition à EUR 43,18
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
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Fundamentals of Financial Advertising : For Banks, Trust Companies, Investment Banks, Building and Loan Associations and Other Financial Institutions
Edité par
Creative Media Partners, LLC Feb 2026, 2026
ISBN 10 : 102567202X
ISBN 13 : 9781025672021
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Neuware - 'Fundamentals of Financial Advertising' serves as a comprehensive guide to the specialized world of marketing for financial institutions. Written during a pivotal era for American finance, this work provides a detailed exploration of how banks, trust companies, investment firms, and building and loan associations can effectively reach and engage their clientele. Authors John D. Long and John Eden Farwell outline the essential principles of trust-based communication, emphasizing the unique challenges inherent in promoting financial services.The text delves into practical strategies for crafting compelling copy, selecting appropriate media channels, and building a brand identity that conveys stability and integrity. From the psychological nuances of investor behavior to the technical aspects of layout and design, the book offers a holistic view of the advertising landscape. 'Fundamentals of Financial Advertising' remains a valuable historical resource for understanding the evolution of modern financial marketing. It illustrates the foundational techniques that helped shape the industry, making it an essential read for students of advertising history, financial professionals, and those interested in the sociological aspects of early 20th-century commerce.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you may see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant. N° de réf. du vendeur 9781025672021
Acheter neuf
EUR 35
Expédition à EUR 62,16
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
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