Making Radio and Podcasts - Couverture rigide

 
9781032020709: Making Radio and Podcasts
Couverture rigide
ISBN 10 : 1032020709 ISBN 13 : 9781032020709
Editeur : Focal Press, 2022

Synopsis

Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make successful programmes in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programmes: news and current affairs, music, talkback, comedy and features, podcasts, as well as legal and regulatory constraints.

With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.

This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Steve Ahern, OAM, has been in radio for over 40 years, working in all sectors of the Australian radio industry. He is currently the Head of the ABU Media Academy. Steve was previously Director of Radio at the Australian Film Television and Radio School and also ran his own international radio and new media training company, as well as radioinfo, a website for audio industry broadcast professionals.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Focal Press
Date d'édition
2022
Langue
anglais
ISBN 10 
1032020709
ISBN 13 
9781032020709
Reliure
Relié
Numéro d'édition
4
Nombre de pages
338
Éditeur
Ahern Steve
Coordonnées du fabricant
Easy Access System Europe Oü, 16879218
gpsr.requests@easproject.com

Mustamäe tee 50, 10621, Tallinn, Estonia
Tallinn
10621
Estonie

Autres éditions populaires du même titre

9781032020723: Making Radio and Podcasts

Edition présentée

ISBN 10 :  1032020725 ISBN 13 :  9781032020723
Editeur : Focal Press, 2022
Couverture souple