Strategic Communication and the Global Pandemic - Couverture rigide

 
9781032738697: Strategic Communication and the Global Pandemic
Couverture rigide
ISBN 10 : 1032738693 ISBN 13 : 9781032738697
Editeur : Routledge, 2025

Synopsis

This book stimulates serious scholarly research on strategic communication and its management and execution during challenging times, such as the COVID-19 global pandemic. It was originally published as a special issue of the International Journal of Strategic Communication.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Juan Meng, PhD, is the Head of the Department of Advertising and Public Relations at the University of Georgia, USA. She serves on the national advisory board of the Plank Center for Leadership in Public Relations and the Institute for Public Relations (IPR) ELEVATE. Her research specialisation includes public relations leadership, leadership development, women and leadership in PR, and global communication.

Ralph Tench is Professor of Communication and director of research for Leeds Business School, Leeds Beckett University in the UK, and past president (2017-2020) of the European Public Relations Research and Education Association (EUPRERA). Professor Tench's research involves national and international funded projects from the private sector, the EU, public health and research councils.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Routledge
Date d'édition
2025
Langue
anglais
ISBN 10 
1032738693
ISBN 13 
9781032738697
Reliure
Relié
Nombre de pages
208
Éditeur
Meng Juan, Tench Ralph
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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