This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.
Shannon A. Bowen and Elina Erzikova bring together the world’s leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.
The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Edited by Shannon A. Bowen, School of Journalism and Mass Communication, College of Information and Communication and Artificial Intelligence Institute, University of South Carolina and Elina Erzikova, School of Communication, Journalism and Media, College of Arts and Media, Central Michigan University, USA
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Hardback. Etat : New. This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.Shannon A. Bowen and Elina Erzikova bring together the world's leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication. N° de réf. du vendeur LU-9781035326471
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Hardcover. Etat : new. Hardcover. This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.Shannon A. Bowen and Elina Erzikova bring together the worlds leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781035326471
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Hardcover. Etat : new. Hardcover. This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.Shannon A. Bowen and Elina Erzikova bring together the worlds leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9781035326471
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Hardback. Etat : New. This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.Shannon A. Bowen and Elina Erzikova bring together the world's leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication. N° de réf. du vendeur LU-9781035326471
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Hardcover. Etat : new. Hardcover. This unique Handbook demonstrates how strategic communication is undergoing significant changes due to advances in AI. It examines the consequences of innovation in society and communication, considering the ethical implications of technological developments.Shannon A. Bowen and Elina Erzikova bring together the worlds leading experts on strategic communication to extrapolate, probe, and push the boundaries of their research into the future. Adopting a theoretical lens, the authors explore how strategic communication increases organizational effectiveness by enhancing competitive advantage, driving values, vision, mission and operations in an ethical manner. They challenge complex paradigms around transhumanism, counterintelligence and espionage, addressing timely issues such as terrorism, responsibility, EQ, pandemics, and responses to varied crises. Ultimately, this provocative Handbook provides an understanding of the future of strategic communication and showcases how the field can embrace and proactively shape its evolution.The Handbook of Innovations in Strategic Communication is an essential tool for students and academics in business, public affairs, management, and public relations. Its practical approach to managing organizational effectiveness will also greatly benefit practitioners in content creation, media relations, and communication. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. N° de réf. du vendeur 9781035326471
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