The Hashtag Hustle: Law and Policy Perspectives on Working in the Influencer Economy - Couverture rigide

Couverture rigide

ISBN 10 : 1035332809 ISBN 13 : 9781035332809

Editeur : Edward Elgar Publishing Ltd, 2025

Synopsis

This timely book sheds light on the cultural, economic and legal aspects of content creation as a form of labour, investigating concerns over working conditions, worker protection, and the status of the working relationship. Chapters written by leading experts in the field explore two opposing, yet complementary sides of work: labour as an invisible and underappreciated effort made by influencers, and labour as an economic enterprise.

Bringing together authors from different disciplinary backgrounds, the editors gather various threads of research from law, media studies and economics, to raise intriguing questions regarding working as an influencer and how to conceptualise, analyse and apply labour regimes to the broad entrepreneurial portfolio of volatile creative work within the ‘hustle’ of the creator economy. The Hashtag Hustle exposes the uncertainty around the qualification and characteristics of influencer labour.

Providing a detailed exploration of this contemporary topic, The Hashtag Hustle is an ideal read for scholars and academics interested in technology and internet law. The authors present global and diverse coverage of the topic across the academic fields of marketing, management, media studies and communication, making this book a wide-ranging reference tool.

A propos du livre

À propos de l'auteur

Edited by Taylor Annabell, Lecturer, School of Journalism, Media and Culture, Cardiff University, UK, Christian Fieseler, Professor, Department of Communication and Culture, Norwegian Business School, Norway, Catalina Goanta, Associate Professor, Faculty of Law, Economics and Governance, Utrecht University, the Netherlands and Isabelle Wildhaber, Professor of Private and Business Law, Institute for Work and Employment Research, University of St. Gallen, Switzerland

Détails de l'édition

• Éditeur: Edward Elgar Publishing Ltd
• Date d'édition: 2025
• Langue: anglais
• ISBN 10: 1035332809
• ISBN 13: 9781035332809
• Reliure: Relié
• Nombre de pages: 220
• Éditeur: Annabell Taylor, Fieseler Christian, Goanta Catalina, Wildhaber Isabelle
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible